Cal Poly Announces New Endowment to Support Education in Graphic Communication

SAN LUIS OBISPO — Cal Poly has established an endowment in honor of the late Eric Steinbach, former president of publishing solutions for Quad/Graphics Inc. and a member of the university’s Graphic Communication Department advisory board for 24 years. Steinbach passed away unexpectedly in February 2018.

The Quad/Graphics Eric Steinbach Memorial Graphic Communication Endowment supports education in the Graphic Communication Department. Funds from the endowment will be used to provide annual scholarships for students studying graphic communication management and/or technology and to provide resources for program development related to curriculum, laboratories, and faculty and staff. 

“Eric Steinbach’s leadership on the Graphic Communication Department advisory board is the reason behind many of our successes in curriculum development, laboratory development and professional development of faculty,” said Professor Emeritus Harvey Levenson, former head of the Graphic Communication Department. “We are honoring Eric’s name in a way that will never be forgotten at Cal Poly and Quad/Graphics or in the graphic communication industry.”  

The establishment of the endowment has three goals. The first goal, which already has been met, was to raise $25,000 needed for vesting. The second goal is reaching $100,000 by the end January 2019, and the third goal is growing the endowment to $200,000. 

The endowment is seeking support to reach the $100,000 goal. To meet the third goal, Quad/Graphics and the Quadracci Family’s philanthropic organization, the Windhover Foundation, has committed to match the first $100,000 of donations, doubling the amount available to $200,000 for scholarships and professional development. 

“This is an important way for Quad to support our industry and the next generation of print industry professionals,” said Joel Quadracci, chairman, president and CEO of Quad/Graphics. “Eric Steinbach leaves behind an incredible print industry legacy that spans more than 30 years. We extend our sincerest appreciation to Cal Poly for creating an endowment in his name. This is an ideal way to honor Eric and his passion for education.”

Those who contribute to the endowment will be formally recognized at Cal Poly’s 2019 International Printing Week Banquet, to be held at the end of January, when the matching gift will be presented.

Contributions can be made via email pledges to Ken Macro at; made online; or mailed to Graphic Communication Department, Cal Poly, 1 Grand Ave., San Luis Obispo, CA 93407-0381.

For more information on the endowment, contact Macro at 805-756-2257.

- Cal Poly Graphic Communication Department:
- Cal Poly College of Liberal Arts:
- Quad/Graphics, Inc.:

About Cal Poly’s Graphic Communication Department 
One of the largest and best-known programs of its kind in the U.S, the Cal Poly Graphic Communication Department is nationally accredited by the Accrediting Council for Collegiate Graphic Communications and enjoys strong industry support that keeps its modern laboratories up to date. Graduates learn how to communicate an idea, topic, thought or brand message through graphics and can adapt design solutions across a wide range of platforms, including different print technologies and materials and electronic and web-based media. Students choose a concentration in graphic communication management, web and digital media, design reproductions technology, or graphics for packaging. The program also features a unique cross-disciplinary approach to prepare students for industry jobs.

About Quad/Graphics
Quad/Graphics is a leading marketing solutions provider. The company leverages its strong print foundation as part of a much larger, robust integrated marketing services platform that helps marketers and content creators improve the efficiency and effectiveness of their marketing across offline and online media channels.

Contact: Ken Macro

October 16, 2018

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