Sept. 26, 2016

Contact: Garet Zook

Cal Poly University Art Gallery to Exhibit Work by Hiroki Asai Oct. 6-Nov. 4

Artist lecture and gallery opening reception set for Oct. 6

SAN LUIS OBISPO – Cal Poly’s University Art Gallery will present a retrospective of design work by artist and alumnus Hiroki Asai, considered to be Apple’s most influential creative director, from Thursday, Oct. 6, through Friday, Nov. 4.

The exhibit, titled “Hiroki Asai,” will open with a talk by Asai at 4 p.m. Thursday, Oct. 6, in Keck Hall of the Advanced Technology Lab (Building No. 7) on campus. A reception will follow at 5 p.m. in the gallery, located on the ground floor of the Dexter Building (Building No. 34).

The exhibit will focus on the myriad projects Asai oversaw while at Apple, including packaging, retail store graphics, website, online store, direct marketing, videos and event graphics.

Asai earned a bachelor’s degree in art and design from Cal Poly in 1992. He recently retired as vice president of worldwide marketing communications at Apple, where he oversaw the work of more than 200 art directors, writers, motion-graphic designers, developers and designers. His teams were responsible for every piece of marketing communication, except advertising. The team was the only one of its size that could design, produce and engineer all of the communication pieces from every creative discipline completely in-house.

Early in his career, Asai worked for a variety of graphic design and architecture firms in San Francisco. In 1997 he joined CKS Partners with Pixar as his key account. In 1998, CKS became the agency of record for marketing communications for Apple, and Asai became creative director of the account. In 2000, he and a handful of creatives moved in-house to Apple to start what is now the worldwide marketing communications team.

Asai has received honors and awards from ID Magazine, Communication Arts, Art Directors Club, BusinessWeek, Creative Review London, Art Directors Club Japan, Cannes, and most recently the coveted Black Pencil for interactive from the D&AD in London.

The University Art Gallery is free and open to the public from 11 a.m. to 4 p.m. Tuesday through Saturday.

- University Art Gallery:
- Art & Design Department:
- College of Liberal Arts:

About the Cal Poly University Art Gallery
The University Art Gallery is a venue for helping to nurture creativity, empathy, innovation, design skills, storytelling, and big-picture thinking by bringing bold thinkers, emerging and established artists, and creative professionals to campus. Providing a venue for five exhibitions each academic year, the University Art Gallery serves Cal Poly and the surrounding area. The gallery showcases nationally and internationally known artists, as well as student, alumni and faculty artwork.

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