May 5, 2016

Contact: Karen Lauritsen; 805-756-2637

Cal Poly Names Industry Veteran as Director of New Business Analytics Program

SAN LUIS OBISPO — Cal Poly’s Orfalea College of Business recently named Kyle Hofer, former director of business analytics at Insight Investments, as director of the university’s new Master of Science in business analytics program. Hofer began his position at Cal Poly on May 2. 

The program, to begin in the fall, will focus on data analysis as a key decision-making business tool in the data-driven economy. 

“We are thrilled to welcome an industry veteran to lead our program at such an important time,” said Sanjiv Jaggia, associate dean for graduate programs in the college. “The demand for 
professionals with business analytics experience is overwhelming, and Kyle will be essential in connecting our students to our industry partners who need this kind of expertise.” 

Hofer will be responsible for recruiting, admitting and supporting students. He will also build relationships with industry partners as a way to identify and offer real-world projects for students’ culminating experiences in the program.

Hofer brings a strong financial-metrics background to the director position, along with an ability to communicate complex data analysis, business-to-technical requirements, and operational objectives to a range of audiences. He earned an MBA from Pepperdine University and a bachelor’s degree in finance from CSU Fullerton. He had more than 10 years of experience at Insight Investments.

About Cal Poly’s Orfalea College of Business:

Cal Poly’s Orfalea College of Business prepares career-ready, global business leaders through the university’s Learn by Doing philosophy. The undergraduate program offers a polytechnic education in a broad range of disciplines throughout business administration, economics, and industrial technology and packaging. Orfalea also offers master’s degrees in business analytics, accounting and economics. It is one of six academic colleges at Cal Poly, a nationally ranked, four-year comprehensive public university located in San Luis Obispo, Calif. For more information, visit

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